Purpose-driven statements for employees and customers can be foundational to any marketing strategy. Tune in to hear five principles that help leaders define values and exemplify them through their actions.
Long-time Chief Growth Officer for the Publicis Groupe shares insights from his latest book: Restoring the Soul of Business, Staying Human in the Age of Data.
As marketers, we’re often struggling to determine where our business should go next — so we consult with industry leaders to stay ahead of trends. Listen in for advice on how to succeed in this endeavor.
Dave Lucas is an experienced digital marketer who has worked on both agency side and client side, leading large-scale technology change. He talks to Misty about how, with a recent career shift, he’s leveraging his marketing background to take on his latest endeavor – starting his own company.
In this episode, Portia, Vice President & Global Leader Strategic Marketing at Trane Technologies (Ingersoll Rand), talks about her greatest marketing successes and challenges, plus what insights about leadership she’s learned along the way.