A Podcast About the Heart, Soul and, Yes, Sweat That Goes Into Marketing

Finally, a podcast about what it really takes to be a marketer – hosted by a marketer, Misty Dykema, Principal and Co-owner of Simantel. It takes a lot of vision and even more hard work to stay ahead of the curve. And that’s what this podcast is all about.

If there’s one thing we’ve learned from our 40(ish) years in business, it’s that aligning around a unified strategy is key. That’s why we decided to focus on the Choose Greater Peoria movement in our latest season.

Season 8 is now live and features leaders from Peoria area businesses and civic organizations that are coming together like never before to build business through community. More than a marketing campaign, this coordinated long-term effort is about building an economic and talent engine. And that’s important for every city across the nation, not just Greater Peoria.

So get your headphones ready and dive in to see what this award-winning podcast is all about and be on the lookout for more episodes coming soon.

Check Out Our Latest Episodes

Making Connections and Bringing Joy with Greg Batton

Greg Batton, co-host of The Greg and Dan Show on WMBD Radio, is a gifted storyteller driven by a desire to connect and entertain. He’s a force for good and leverages positivity to bring joy to the community both on the air and off.

More is less? No way…
More is more!

Don’t stop with just one season. Check out all our episodes
to get the perfect mix of “Yep, that happened to me.” “Hmmm, that makes a lot of sense.” and “Excellent
idea, I’m using that!”

Season 8 streaming now.

Season 6

Season 6

The season where Simantelites share their Point of Pride – stories about work they’ve been a part of that makes them proud.

Listen Now ▶

Season 7

The season where we talk to female leaders at heavy industry brands about their experiences as a woman in a male-dominated field.

Season 8

The season where we talk to area leaders about the Choose Greater Peoria movement to help the region grow and thrive.