A Podcast About the Heart, Soul and, Yes, Sweat That Goes Into Marketing

Finally, a podcast about what it really takes to be a marketer – hosted by a marketer, Misty Dykema, Principal and Co-owner of Simantel. Difficult conversations with clients and teams, battling to stay ahead of the curve in a fast-paced industry and even learning as you build are all par for the course. It takes a lot of vision and even more hard work. And that’s what this podcast is all about.

There’s no shortage of inspiring interviews and each episode is a new journey with a different guest. We cover all things from marketing to leadership to customer experience – and everything in between.

Last year marked our sponsor, Simantel’s 40(ish) year in business. To celebrate, we featured Simantelites sharing stores behind the work that made them proud. Now we’re hard at work preparing a special Season 7 that will feature the strong, talented and fierce women leaders out there at heavy industry brands.

Get your headphones ready and dive in to see what this award-winning podcast is all about and be on the lookout for more episodes coming soon.

Check Out Our Latest Episodes

Celebrating the Agency’s Anniversary with Alicia Ruemelin

Marketing and Brand Director, Alicia Ruemelin led the planning and execution of Ish Fest, Simantel’s 40(ish) anniversary celebration in the fall of ‘22. It took a ton of work, but in the end, the event went off without a hitch(…ish).

The Impact of Strong Female Leadership with Erin Bowald

Executive Strategy Director, Erin Bowald, has learned a lot in her 15 years at Simantel. Hear how it prepared her for the role she’s in today, what she learned from the strong female leadership of the past and how she’s now shaping the next generation.

Balancing Work and Life as a Mom with Lori Johnson

Lori Johnson, Executive Director of Service Management, always knew she wanted a career and to be a mom – of three. But when it became difficult to balance both, she had to find a way to create some flexibility in her schedule in order to “have it all”.

More is less? No way…
More is more!

Don’t stop with just one season. Check out all our episodes to get the perfect mix of “Yep, that happened to me.” “Hmmm, that makes a lot of sense.” and “Excellent idea, I’m using that!”

Stay tuned for Season 7 coming soon.

Season 4

The season where we uncover stories about the small pushes leaders make every day that have a big impact.

Season 5

The season where we look at the relationships, connections and collaboration driving systemic change.

Season 6

The season where Simantelites share their Point of Pride – stories about work they’ve been a part of that makes them proud.