Workforce Innovation with Amy Volz

Workforce innovation is a true calling for Amy Volz of Trane Technologies. It allows her to combine her passion for marketing and brand strategy with her love for helping to unlock the potential of women and create opportunity for all.

Marketing Industrial Brands with Misty Dykema

Misty Dykema becomes a guest on her own show—interviewed by her 9-year-old daughter, Myah. She shares stories of her work solving challenges for industrial brands and what she’s learned about leadership as a woman working with male-dominated industries.

Celebrating the Agency’s Anniversary with Alicia Ruemelin

Marketing and Brand Director, Alicia Ruemelin led the planning and execution of Ish Fest, Simantel’s 40(ish) anniversary celebration in the fall of ‘22. It took a ton of work, but in the end, the event went off without a hitch(…ish).

The Impact of Strong Female Leadership with Erin Bowald

Executive Strategy Director, Erin Bowald, has learned a lot in her 15 years at Simantel. Hear how it prepared her for the role she’s in today, what she learned from the strong female leadership of the past and how she’s now shaping the next generation.

Balancing Work and Life as a Mom with Lori Johnson

Lori Johnson, Executive Director of Service Management, always knew she wanted a career and to be a mom – of three. But when it became difficult to balance both, she had to find a way to create some flexibility in her schedule in order to “have it all”.

Challenging the Status Quo with Sara Ingles

Director of Experience Strategy, Sara Ingles has poured her creativity into many projects at Simantel, but one really stands out: the Dozer Pride rap video she co-directed. It went viral, and six years later, it still resonates with operators today.

Creating an Impact for Future Generations with Pam Aiello

Senior Communication Strategist, Pam Aiello, was hired by Jim Simantel as the agency’s first writer. She’s made her mark on many people and campaigns during her tenure here, not the least of which was her own daughter and the City of Peoria’s “Don’t Shoot” campaign.

A Positive Employee Experience with Nick Knuffman-Brewer

Nick Knuffman-Brewer recently brought his wealth of corporate retail HR experience to Simantel in his role as Associate HR Manager. Hear how his background influenced his take on HR and how he’s infusing that into the employee experience.

Empowering DEI with Megan Gibbons

As co-chair of the DEI committee, Senior Project Planner Megan Gibbons, fosters an environment where everyone feels welcome, valued and free to be their full and authentic selves. Through her work, she empowers others to create the culture they wish to see.

Creating an Aligned Messaging Framework with Van Burnett

Consistency, alignment in messaging and digital marketing is especially challenging for highly matrixed organizations. In this episode Creative Director, Van Burnett, shares how the Take a Closer Look framework helped Caterpillar resolve that issue.