Jess is the Global Marketing Innovation Manager for Caterpillar Global Construction and Infrastructure. Listen in to see why she is one of Misty’s greatest inspirations.
Mandar Dighe: Brand Evolution at a Historical Company
In this episode, the Vice President of Marketing and Sales at The Knapheide Manufacturing Company shares what it’s like to be part of a tight-knit executive team, focused on evolving a brand that has sustained through six generations of family leadership.
Portia Mount: Philosophies on Marketing, Leadership and Life
In this episode, Portia, Vice President & Global Leader Strategic Marketing at Trane Technologies (Ingersoll Rand), talks about her greatest marketing successes and challenges, plus what insights about leadership she’s learned along the way.
Dave Lucas: Leaving a Legacy, and Starting Something New
Dave Lucas is an experienced digital marketer who has worked on both agency side and client side, leading large-scale technology change. He talks to Misty about how, with a recent career shift, he’s leveraging his marketing background to take on his latest endeavor – starting his own company.
Brand Love with Nicole Ertas
Lovers, Lords, Hackers and Hawks – Great brands consider them all. Listen in to learn this model and how to apply it in your next campaign.
Five Leadership Principles with David Mead
Purpose-driven statements for employees and customers can be foundational to any marketing strategy. Tune in to hear five principles that help leaders define values and exemplify them through their actions.
Good Authority with Jonathan Raymond
Personal and professional growth can in fact be one thing, not two. Hear from a professional leadership trainer on how marketers can lead with this philosophy to drive a people-first culture. He’ll take you on a journey of how his own good and bad experiences have led him to where he is today.
Work-Life Integration with Rebecca Olson
This one is for marketers and leaders who are looking to hone in on their careers and really show up at work every day, but also want to remain present for their personal lives. Listen in for tips on how to be 100 percent present in all that you do.
Rebranding a Branding Agency with Ali Mahaffy
Discover how a marketing agency with the sole purpose of building brands decided it was time to rebuild their own. Spoiler alert: they came out the other side a stronger brand with a refreshed outlook and a higher employee engagement rate.
Creating a Life of Meaning with Jenné Fromm
We sit down with consultant, coach, speaker and founder of Awesôme Climbs to talk about creating a life of meaning. From her background in neuroscience and storytelling to leading groups up Mount Killmanjaro to her own personal struggles along the way, she offers invaluable advice and is not afraid to tell it like it is.
Leading with Integrity with Jack Klues
Publicis Groupe retiree, Jack Klues, took on multiple CEO roles and managed billions of media dollars globally. But he’d be the first to tell you that he wasn’t very good at media. It was his unique leadership attributes and down to earth values that afforded him these opportunities.
Building a Brand from the Inside Out with CMO Tracy O’Brien
Join us as we talk to the CMO of Turner Mining Group about building a brand that appeals to both employees and customers. Find out how she strives to create a feeling of “One Team” and why it’s important to have a marketer at the table.
Personal Storytelling for Leaders with Esther Choy
Learn more about how a great story can intrigue, persuade and really make all the difference in your leadership style with Esther Choy, the President of Leadership Story Lab.
Cutting Edge Strategies for Better CX with Emily Videtto
A CMO with a big vision to align product, brand and customer experience talks about the importance of a clear strategy. Emily Videtto, CMO of Pella Windows and Doors, makes big waves in a historical legacy brand, helping transform it into an innovative customer centric company.
The Power of Conversation Design with Daniel Stillman
From large meetings to one-on-one discussions, every conversation should have a plan. Conversation designer, Daniel Stillman, works with companies of all shapes and sizes to shape productive conversations and improve organization collaboration.
Life of an Agency Owner and What’s Next with Maggie Whalen Misselhorn
Agency owner and principal of Simantel makes a big announcement on the podcast about her life and the future of the company. Find out what’s next for Maggie.
Purpose, Passion and People with Katie McCord Jenkins
President and chairperson of Illinois Mutual Insurance covers all things from modernizing a 110-year-old company to work-life balance to women in leadership. And she does it all with a people-first mentality.
Building a Legacy with Kim Blickenstaff
An inspiring story about a man who made millions as an entrepreneur then returned to his hometown to invest big in his community. As developer and founder of KDB Group, Kim does it all because of his passion for improving people’s lives.
From the Board Room to the Rodeo with George Taylor
Former VP and Chief Marketing Officer of Caterpillar joins us to discuss his extraordinary career path, what it takes to be an effective leader and his Midwestern values. Tune in for a masterclass in business acumen with George Taylor.
The Journey of Personal Branding with Bryan Wish and Rich Keller
For anyone interested in defining who they are and the value they bring to the world, this episode is for you. Personal brand coaches, Bryan and Rich, dig into why your personal brand is so important to your professional work.
Personal and Professional Development with Kathryn Spitznagle
Kathryn Spitznagle has made it her mission to foster the personal and professional development of leaders. Learn more about the interesting and practical tools she uses to help women millennials achieve their full potential.
The Evolution of Digital Healthcare with Jennifer Junis
Senior Vice President of OSF OnCall, OSF Healthcare’s digital health entity, shares what it was like to build a hospital without walls to connect people with care 24/7, as well as a B2B division that serves physicians, rural hospitals, employers and more.
Rethinking the Pitch Process with Shannyn Lee
Managing director of Win Without Pitching shares how to shift the power in the sales process from the buyer to the seller. And how to have the confidence to let go of the typical pitch process.
Evolving the Brand of a City with Dr. Rita Ali
Mayor of Peoria, IL Dr. Rita Ali made history in 2021 as the first woman and first African American to be elected mayor of Peoria. She joined us to discuss her top initiatives to lead the city toward recovery, renewal and revitalization.
Community, Connection & Collaboration with Dr. Sheila Quirk-Bailey
Dr. Quirk-Bailey is on a journey to promote equity and inclusion in higher education. As president of Illinois Central College, she joins other leaders to address the local talent shortage, fill gaps in the workforce and combat marketing challenges.
Empowering the Next Generation of Leaders with Peter Docker
Peter Docker is passionate about enabling others to be extraordinary. His book, “Leading From the Jumpseat: How to Create Extraordinary Opportunities by Handing Over Control,” is about lifting people up and preparing them to lead.
Using Brain Science for Business with Diana Lucaci
A pioneer in the field of neuromarketing, Diana Lucaci explains how brain and biometric data is collected and used by brands to help improve their products, marketing and the overall consumer experience.
Continuing the Legacy with Chris Moehn
Executive Creative Director, Chris Moehn learned a lot from the agency’s founder. He’s played a pivotal role passing those values down through the generations and continues to help guide the direction of the brand and mentor many creatives along the way.
Balancing Work and Life as a Mom with Lori Johnson
Lori Johnson, Executive Director of Service Management, always knew she wanted a career and to be a mom – of three. But when it became difficult to balance both, she had to find a way to create some flexibility in her schedule in order to “have it all”.
The Impact of Strong Female Leadership with Erin Bowald
Executive Strategy Director, Erin Bowald, has learned a lot in her 15 years at Simantel. Hear how it prepared her for the role she’s in today, what she learned from the strong female leadership of the past and how she’s now shaping the next generation.
Marketing Industrial Brands with Misty Dykema
Misty Dykema becomes a guest on her own show—interviewed by her 9-year-old daughter, Myah. She shares stories of her work solving challenges for industrial brands and what she’s learned about leadership as a woman working with male-dominated industries.
Workforce Innovation with Amy Volz
Workforce innovation is a true calling for Amy Volz of Trane Technologies. It allows her to combine her passion for marketing and brand strategy with her love for helping to unlock the potential of women and create opportunity for all.
Diversity in the Construction Industry with Leanne Skuse
Leanne Skuse, President of River City Construction, loves the energy of a job site. At the start of her career, she was one of the only females in Central Illinois in her industry. Today, she builds teams diverse in both gender and the way they think.
From Civil Engineer to VP with Lauren Parker
Lauren Parker, VP of Operations at Civil & Environmental Consultants, Inc. (CEC) learned early on how to hold her own and show her value as a woman in the male-dominated civil engineering field. Today, she brings a natural confidence to the way she leads.
Life in Engineering and Construction with Women from Kiewit
Women from Kiewit, one of North America’s largest engineering and construction organizations, talk about life in the industry and strengths they’ve developed working in a male-dominated industry.
Leading in Agriculture with Aryn Drawdy
Aryn Drawdy, Corporate Communications Director at AGCO, knows the heavy industry. She started her career in construction, embraced being a woman in a male-dominated field, and seamlessly transitioned to her leadership role in agriculture.
DEI and Renewable Energy with Keally DeWitt
Keally DeWitt, VP of Marketing and Public Policy at GAF Energy has been an environmentalist and feminist since she was a little girl. Today, she cultivates a DEI-centered organization through servant leadership and celebrating diverse perspectives.
Challenging Gender Biases with Rakshan Syed
Rakshan Syed, Director of Digital Integration Services at a fortune 100 manufacturer of heavy equipment and author of the book Embolden Women: Unapologetically Me, fearlessly challenges gender biases and leads with optimism and positivity, always.
A Passion for Engineering and Architecture with Karen Jensen
Karen Jensen, President & CEO of Farnsworth Group has spent nearly 40 years honing her engineering and business skills. She’s learned from experience that focusing on employees leads to better client satisfaction – and that’s a win-win for everyone.
Leadership on the Railroad with Valerie Duque
Valerie Duque joined BNSF Railway as an engineer right out of college. Today, she brings a diverse skillset to her role as Director of Marketing – Consumer Products at BNSF, where she strives to lead with self-awareness and positivity.